Assess the concept's purpose and industry alignment. Determine its impact on the business and users,including time and cost estimates for MVP development.

Gather information about target users, their pain points, frustrations, goals, motivations, and demographics if applicable.

Analyze existing solutions and their features, positive and negative feedback, and reviews.

Develop user journeys, site maps, and brainstorm based on the extracted insights. Conduct scenarios testing before moving to high-fidelity designs.

Define brand colors, typography, iconography, illustrations, and images. Establish a design system for consistent user experience across the platform.

Utilize Google Forms surveys and user interviews to gather feedback on designs.